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Privacy Policy

Privacy Policy – Scuba Academy Ltd

Last updated: 04.12.2025

This Privacy Policy explains how Scuba Academy Ltd collects, uses and protects your personal data when you visit our website or interact with our services. It should be read alongside our Terms & Conditions and Cookie Policy.

We are committed to protecting your privacy and complying with the UK GDPR and the Data Protection Act 2018.

1. Who We Are

Scuba Academy Ltd
Unit 17 Red Lion Business Park
Red Lion Road, Surbiton, KT6 7QD
Email: office@scubaacademy.co.uk
Phone: 07943 401 886

We are the data controller for your personal information.

2. Information We Collect

We may collect the following types of personal data:

2.1 Information you provide directly

  • Name

  • Email address

  • Telephone number

  • Address (when needed for booking or invoicing)

  • Booking details

  • Course selections

  • Forms and documents (e.g., medical forms, PADI documents)

2.2 Payment Information

Payments made through our website are processed securely via DiveShop360’s integrated payment system or their linked payment provider.
We do not store full card details.

2.3 Automatically collected information

  • IP address

  • Browser type

  • Device information

  • Usage behaviour

  • Pages visited

  • Time on site

  • Cookie preferences

Collected via analytics tools and security systems.

3. How We Use Your Information

We may use your information to:

  • Process bookings and purchases

  • Send course confirmations and reminders

  • Deliver PADI eLearning access

  • Manage scheduling through DiveShop360

  • Respond to enquiries

  • Send safety-critical updates

  • Improve website performance

  • Maintain security and prevent fraud

  • Comply with legal or regulatory requirements

4. DiveShop360 – Our Booking & POS Integration

We use DiveShop360 to manage:

  • Online store & checkout

  • Course booking

  • Scheduling and calendars

  • Customer accounts

  • Automated notifications

  • Order management

  • Payment processing (through their integrated gateway)

DiveShop360 acts as a data processor on our behalf.

They may receive:

  • Your name

  • Email address

  • Telephone number

  • Billing and delivery details

  • Course and booking information

  • Payment confirmation details (NOT full card details)

DiveShop360 processes this information only to provide their booking and checkout services.

Their privacy policy applies to their processing activities.

5. Who We Share Your Data With

We may share your data with:

  • DiveShop360 (booking, payments, scheduling)

  • PADI International (certification, eLearning, course registration)

  • Payment processors (via DiveShop360)

  • IT service providers

  • Website security tools

  • Legal authorities (only if required by law)

We never sell your data to third parties.

6. Data Storage and Security

We use secure systems to protect your information, including:

  • Website firewalls

  • Encrypted communication

  • Secure checkout

  • Password-protected systems

  • Regular audits and updates

Your data is stored within the UK or on secure servers approved by UK GDPR.

7. How Long We Keep Your Data

We keep your personal data only as long as necessary:

  • Booking and training records: up to 7 years (business requirement)

  • PADI training records: according to PADI standards

  • Financial records: 6 years (legal requirement)

  • Email enquiries: typically 12 months

  • Marketing preferences: until you unsubscribe

8. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Correct inaccurate data

  • Request deletion

  • Object to processing

  • Restrict processing

  • Transfer your data

  • Withdraw consent at any time

To exercise your rights, contact: office@scubaacademy.co.uk

9. Children’s Data

We provide youth diving programmes for children aged 8+.
Parental consent is required for all data collection involving children.

Youth-specific forms may be handled digitally or on paper.

10. Updates to This Policy

We may update this Privacy Policy from time to time.
Updated versions will be posted here with a new “Last updated” date.

11. Contact Us

For any questions about your personal data:

Scuba Academy Ltd
Unit 17 Red Lion Business Park
Red Lion Road, Surbiton, KT6 7QD
Email: office@scubaacademy.co.uk